Advertising Restricted Products: Getting It Right

Here’s How We Do It

• Step 1: Make Sure We’re Playing by the Rules

  • Check every platform’s policies for your product. Facebook, Google, TikTok—they all have their own rules.
  • Look up the laws for your area. What’s acceptable in the UK might not be elsewhere.
  • Go over every ad and landing page. No surprises, no violations.
• Step 2: Pick the Right Places to Advertise

  • Find ad networks that actually allow your type of product.
  • Choose between programmatic, native and content marketing.
  • Operate only where you’re allowed — no more, no less.
• Step 3: Get Creative—But Stay Compliant

  • Write ad copy and design images that follow the rules and still catch attention.
  • Focus on education, lifestyle, or how the product helps—not just the product itself.
  • Tweak landing pages to pass compliance checks and boost sales.
• Step 4: Target Smart, Target Safe

  • Age gates and location filters keep ads away from anyone underage or outside legal areas.
  • We use interests and behaviours, not just demographics, to find serious buyers.
  • If allowed, set up remarketing to catch people who showed interest but didn’t buy.
• Step 5: Track, Tweak, Repeat

  • We watch for ad approvals, rejections and any policy warnings — constantly.
  • We use analytics that meet compliance standards.
  • If something’s off, we tweak targeting, copy or channels right away.
• Step 6: Keep an Eye on the Competition

  • We study what others in adult and CBD spaces are doing.
  • We spot where they’re playing it too safe — or taking unnecessary risks.
  • Then, we find smart, legal ways to get you ahead.

What You’ll Get

What to Expect